Our Brand

Our Brand

Rosen-âlp is an anagram for personal, inspired by the German word for rose and a wellness sanctuary overlooking the mountains in Oberstaufen. Rosen-âlp is a personalised and artisanal personal care and home care brand. Rosen-âlp spells personal in every sense of the word, bridging customers to the heart of its products through handcrafted detailing. We aim to spark positive inspiration and well-being through Rosen-âlp products, which are blended using high quality natural ingredients, in tasteful, minimalist-designed packaging.

MISSION
Our objective is to create a product line for the skin, hair, and body with the finest ingredients, promoting wellness and relaxation whilst focusing on the individuality of our consumers. We aim to build an artisanal fragrance brand that celebrates handcrafted products made entirely from human warmth.

VISION
We aim to spread bottles of Rosen-âlp everywhere – symbolizing the warmth of personalised and handcrafted fragrances, with the hope to be top of mind when it comes to wellness and personal care.